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活動訊息

2013 企業研討專題

招生訊息

ACT來台活動及課程報導

活動實況

旗津淨灘活動
嘉鴻遊艇參訪

人物專訪

專訪IB99謝佳蕙Miki

交流分享

中山大學EMBA & IBMBA交流活動

Events

2013 Seminar in Business Management

Event Summary

ACT Program in Taiwan

Media Report

Beach Cleanup Event at Cijin Island
Seeing the World in Horizon Yachts

Exclusive Interview

Entrepreneur IB 99 Miki

International Exchange and Communication

The First Meet of NSYSU EMBA & IBMBA-The Christmas Banquet

 

 
 

活動訊息

2013 企業專題研討綜合報導

你知道境外公司是什麼嗎?產品生產地很重要嗎?捷安特的雙輪要帶台灣騎到什麼地方?豪華 的遊艇產業又該如何找到「對的顧客」呢?這些問題在企業管理研討課程中,都能找到答案!

每週五,企業管理研討課,邀請業師到校跟同學分享產業資訊,研討會的分享與討論,也激發同學將課堂理論和實務經驗做連結。討論運動跳床產業時,龍泰興業的向麗如業師提到「境外公司」的實務作法,即引發一連串關於企業「避稅」與「社會責任」的討論。另外業師也介紹三角貿易和四角貿易的實務作法,增加同學對國際貿易的認識。另一方面,和國貿息息相關的供應鏈也是研討會的主題之一。我們很榮幸邀請南澳洲大學的Mark Goh教授為我們講解。Mark以一個產品的各部件產地,來自許多不同國家的現象,解釋現今全球供應鏈的複雜與相依性,物流.資訊流的順暢對成本與風險的控管也更加密切。
教授介紹到以往供應鏈強調到貨的速度,但如今人們更加看重供應鏈中的可預測性。也就是以一致性地到貨地點、運輸時間以及透明的資訊流,這些都需要創新的科技與政策支持。

接下來兩週主題則是和「交通」有關。巨大集團的鄭光哲先生帶領同學進入 "Giant Cycling World"。捷安特起初只是一間位於中部的小工廠,由於經營者對市場的敏感與遠見,早在1992年,捷安特即看到中國市場的遠景,因此到崑山設了第二個廠,目標市場鎖定上海的廣大內需。市場先行者的優勢,幫助捷安特迄今穩佔腳踏車領導品牌的地位。身為亞洲的腳踏車領導品牌,捷安特善盡引領流行的責任。董事長劉金標常帶領各區總經理騎腳踏車環台,公司不定期舉辦許多國內或國際騎腳踏車活動。此舉不僅推廣當地騎腳踏車潮流,也帶動了相關商機。

和腳踏車截然不同的遊艇市場,則是完全不同的作法。雖然這是個台灣人較陌生的產業,但讓同學們意外的是:台灣早在2003年即在世界遊艇產業中排名第六,直到2013年台灣仍榜上有名。嘉鴻集團副總經理James Fwu分享嘉鴻如何透過世界各大城市的遊艇展,接觸金字塔頂端客群;透過公司組織整合分析能力,鎖定目標客群,進而分析世界經濟趨勢。另外,James也分享他本身對此產業的願景:在房價與人口不斷增長的背景下,他建議同學以後考慮直接買艘遊艇,這樣就能以船代屋,四海為家了!


除了坐在課堂聽講外,我們亦安排戶外教學到台北中央社參訪。除了認識中央社的歷史與現況業務外,也學習到中央社如何透過提供媒體顧問服務,增加與企業合作的機會。對於同學們來說,實屬難得的機會,近距離接觸媒體產業。

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招生訊息

中山大學ACT學程---打造國際級商管人才

國立中山大學管理學院特有的ACT學程由加拿大維多利亞大學 (University of Victoria)、奧地利林茲大學 (Johannes Kepler Universitat at Linz)及中山大學管理學院的學生組成一起上課,目前三個國家的學員都由加拿大移師至台灣的中山大學上課。這是一項為期九個月,由三校合作推動的「Global MBA全球管理學程」,三個國家的學生在加拿大、奧地利與中山大學三地各上課三個月。

來自日本的平畑和真(Kazuma Hirahata),目前為IBMBA101的國際學生之ㄧ,他於去年參加ACT學程,已完成加拿大三個月學程,目前在台灣進行三個月學程,2014年1月底又將前往奧地利林茲大學,繼續另三個月學程。平畑和真表示: 此學程的學習方式,必須與來自世界各國的同學,分組合作簡報及各項學習,並強迫換組,讓學生跳脫舒適圈,保持與不同國家的同學接觸,進一步能更了解不同國家的文化。這樣的課程訓練,能真正的加強國際觀,脫離他從前秉持的思考觀點。以他自身而言,亞洲人的思考方向和西方世界是有差距的,透過這次的交換經驗,讓他對不同的文化有更深的思考和體驗,對日後想要朝國際發展的學生而言有很大的助益。目前在台灣,僅中山大學提供三地學習的『ACT海外交換學程』,就讀IBMBA的學生只需繳交國內的學分費,就能夠享有到國外商管學院學習的機會,對於因經濟因素,無法一圓出國留學夢想的學生而言,這是絕佳的圓夢機會。另一位台灣籍學生,黃淑晴(Amanda)則表示自己曾在大學時,到德國做一年的交換學生。目前就讀中山IBMBA,亦選擇ACT為交換學程,原因是: 想體驗歐美國家的商管研究所課程,藉此加強自己的專業知識。Amanda強調,與來自世界五大洲的同學,朝夕相處,共同學習和生活,這樣的經驗很難得。此次ACT學程,參與的部份學員來自非洲,這使她對於非洲新興市場有更多的了解。ACT學程課程設計,強調區域特色與跨洲際管理為主軸。模擬跨國企業的國際團隊學習模式:在台灣高雄的中山大學,課程以大中華經貿議題為主軸;在加拿大維多利亞大學,課程深入研習北美不同規模企業之發展策略;在奧地利林茲大學,課程則與當地企業合作,讓學生應用所學,進行企業模擬競賽及公司個案分析。目前中山大學IBMBA朝向使ACT學程具有雙學位的計畫,未來IBMBA學生在參與此學程後,可望取得雙學位,在國際就業市場上更具有相當的競爭力。

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活動實況

2013 旗津淨灘活動

【記者Helen/綜合報導】中山大學IBMBA與Re-think一起重現南台灣美麗的海岸線

國立中山大學IBMBA的學生與RE-THINK於2013年12月9日下午在高雄旗津共同舉辦淨灘活動,前來共襄盛舉的民眾共有200多人。更有台灣福興工業股份有限公司一同響應淨灘環保,福興公司管理部蔡燕芬經理及人資部林宜錚課長表示,很高興能一起彎下腰為地球服務,透過此活動,和IBMBA學生度過一個不凡的週日。

IB102導師鄭安授教授帶著師母和家中小朋友參與活動,藉此機會教導小朋友珍惜大自然環境。也有高中生參與此次活動,以自身行動表示對環境保護的支持。

曾有人問為什麼要淨灘?垃圾這麼多,撿也撿不完? 但IBMBA & Re-think共同想法:重要的不是撿多少垃圾,而是藉此行動喚起人們重視自身的生活環境,進而不再製造汙染。來自歐洲的IBMBA學生則表示,在歐洲的某些海灘也有很多垃圾,他很希望當地的人也能夠有環保意識,珍惜地球環境。

在IBMBA學到的不只是商業經營管理,在參與這些活動同時,也能了解身為地球的一份子,讓天然環境能夠永續存在,保持完整乾淨,是一樣的重要。傳統的商業模式不再是唯一的主流,當前的世界更需要能夠以永續經營和維持大眾權益的社會企業,以解決當前社會問題為中心主旨,並能夠達到組織自給自足和永續經營。

此次活動由就讀IBMBA的Re-think創辦人---Daniel主辦, IBMBA的同學前來支援此次淨灘,在Facebook上發起號召和串連,吸引民眾參與,充分展現IBMBA學生的團隊執行力和創意。大家在夕陽餘暉中,帶著滿滿的垃圾和為環境保護盡一份心力的踏實感,結束這富有意義的活動。

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2013 IBMBA供應鏈管理課程 – 參訪嘉鴻集團

【記者Helen/綜合報導】在 Horizon赫淶森遊艇公司看見世界的地平線

中山大學國際經營管理(IBMBA),在這學期供應鏈管理課程,很榮幸與嘉鴻集團合作,獲得受邀參訪旗下的Horizon「赫淶森遊艇」機會,讓參與此課程的同學,不但能親臨全球遊艇產業排名前五大的本土集團企業,更在導覽後,有幸登上一艘猶如海上移動小型城堡的別緻遊艇,令同學印象深刻,也相當欽佩嘉鴻精湛的工藝技術,與優秀的產業地位。

嘉鴻遊艇成立於1987年,副總經理James強調,公司從創立至今,一貫秉持著製造最安全可靠的遊艇給客戶。


嘉鴻集團在遊艇市場上,主要以客製化豪華遊艇聞名,不論是品質或是信用都有口皆碑,並且在世界的遊艇製造業,具有指標性的地位。Horizon宗旨是將客戶視為朋友,細心聆聽客戶的需求,並且盡最大的努力去實現客戶的夢想。因為這般用心,才讓Horizon在世界的遊艇製造業佔有一席之地。

會後的遊艇參訪,不論是在外觀或是內部裝潢一點都不馬虎,同學們的讚嘆聲接連不斷!遊艇的內部就宛如一個小型飯店,舉凡餐廳,酒吧,桑拿和戶外按摩浴缸一應俱全。每一個小細節都可以看出遊艇主人的獨特品味和Horizon巧奪天工的技術。此次企業參訪獲得同學們一致肯定,更感謝嘉鴻集團的用心介紹,讓所有學生獲得相當難得的經驗。

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人物專訪

專訪IB99謝佳蕙Miki

【記者Helen & Lena/綜合報導】

IBMBA 99  Miki 學姊                                2013/12/13 13:30
藉由專業訓狗師的專業技能,減少寵物被遺棄的機會-----與訓狗師Miki的訪問
_____________________________________________________________________
.請學姊簡述一下求學/工作背景。

在美國主修marketing,畢業之後在美國工作三年
本來一直想當海豚訓練師, 但因緣際會之下, 在2007年, 帶自己的狗,參與狗的訓練課程,上了課之後, 發現自己很喜歡這個工作. 因為狗可以透過訓練過程, 和主人的關係變好, 也降低了狗被遺棄的機率

2010年加入IBMBA的行列. 在學期間不僅重溫很多商管專業知識,也把訓狗的觀念運用在論文中.
Miki同時也是南部柯基犬幫的創辦人,為柯基犬的飼主建立一個交流的平台,互相聯誼並且交換心得.

2. 請問何時開始有創業的念頭, 契機?

2013年三月正式開始慢慢有想要開設訓狗教室的念頭.
Miki認為藉由狗訓練課程,如果狗可以透過訓練,跟主人建立更良好的關係,那主人相對不會輕易遺棄狗;同時,寵物在外面的時候,也能守秩序,不影響他人.

3. 可以請你介紹一下米拉寵物新主義嗎?主要服務項目以及人員組成。

目前教室的課程設計分為三個部分,分別是初級班、中級班和高級班。另外有特別的才藝班,若是想讓寵物有特殊技能即可選擇此課程。
訓練的出發點,主要都是要讓寵物思考,如何聽從主人的命令,並作出對應的行為。

初級班— 基本動作, 基本美容, 飲食, 基本照料。
中級班— 訓練寵物的穩定性,使其能夠服從主人的命令 。
高級班— 進階穩定性訓練。

完美狗課程—連續六天把你的狗變完美!

4. 可否簡述目前為止遇到的最大困難? 是否有找到解決辦法? 辦法為何?

一開始遭受到家人的不認同,但是慢慢和他們溝通, 試著用成果來讓他人了解此工作的意義和目的何在,漸漸地比較能受到支持。

5. 台灣是否有和美國類似的訓狗師執照考試?

目前台灣並無公認的訓狗師執照考試,但是有一由戴更基醫師發起的台灣動物行為資源中心(TABRC),在那邊可以找到很多相關資訊。
另外英國有一個KCAI認證,總共有五個等級,也可以上網了解資訊。

6. 最後有沒有什麼話想跟大家說?

雖然訓狗這個行業在台灣並不盛行,但是我相信,我所做的是一件有意義的事。藉由耐心,一點一滴把訓狗的觀念帶給大家,慢慢地會被大家接受,並且樂於帶著自己的狗一起去上訓練課程,也就能和寵物建立更良好的關係,降低狗被遺棄的機會

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交流分享

中山大學IBMBA與EMBA第一次接觸

【記者Helen/綜合報導】

中山大學的管理學院,一直在台灣的管理學院中佔有舉足輕重的地位。其中,由企業界傑出領導人組成的EMBA更是屢次表現出亮眼的成績。每一年的聖誕晚會,是EMBA在一年之中,最重視的活動之一。每一年的聖誕晚會,EMBA都用盡全力準備,辦的有聲有色。2013年的晚會更和國際知名車廠合作,把新車試乘活動和晚會結合,創造出一個不同的新氣象。

今年承蒙EMBA學長姐的邀請,IBMBA的學弟妹有機會一同共襄盛舉,參與此難得的活動。一開始接到邀請的時候,IBMBA的同學們是又驚又喜,都很高興有這麼好的機會和EMBA的學長姐們交流。不過,這次的晚宴,IBMBA也需要盡一份心力,需籌畫一個表演節目為晚宴增添色彩。

經過IBMBA 101和102台灣同學以及國際學生兩個多星期的努力,終於在晚會上大放異彩,讓EMBA的學長姐們感受到我們的活力並且讚美聲不斷!經過兩個多星期密集的練習舞蹈,不僅讓IBMBA的同學之間更加熟悉,也充分發揮出IBMBA學生的創意以及潛力。相信日後能有更多機會,能跟EMBA合作激發出更燦爛的火花!

 

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Events

2013 Seminar in Business Management

Do you know what an “offshore company” is? Does Goods Certificate of Originals matter? Where is Giant riding to? And how does the luxury yacht industry reach their target customers? All of these answers can be found in the business management seminars of IBMBA.

The business management seminars every Friday invite speakers from different industries to share their experiences. They inspire students to apply theories to real business practices. Like the topic of the international trade of trampolines, the speaker Julie Hsiang mentioned the practice of an “offshore company”; this led to a discussion about the moral issues of tax avoidance and CSR. Besides, the speaker also introduced the real practices of triangular trade and quadrangular trade which enriched the students’ knowledge of international trade.

Another international trade related topic is supply chain. We were honored to have Professor Mark Goh from the University of South Australia to speak on this topic. Professor Goh illustrated a current trend of economics: there is growing portion of global production destined for foreign markets; often the production of one single product is associated with several border crossings. Under this business context, supply chain barriers are complex and more critical for the cost. Ten years ago, people were concerned about the speed of the market, but nowadays, people talk about the predictability. A predictable supply chain is one that brings consistency to the supply location, lead time, and data through innovation technology, transparency of regulations, and visibility of flows.

The following two weeks, the topics changed to traffic. Zack Cheng, who is from Giant Company, brought us into the "Giant Cycling World". Giant started as a small factory, through their marketing vision, they set up the second factory in Kun-Shan near Shanghai. They targeted the Mainland China market as early as in 1992. The first mover advantage helped them expand to scale today. As the leading enterprises bicycle, they are not only selling bicycles, but sharing the joy of cycling. Company executives lead the culture by riding bikes around Taiwan. Besides, they hold many national and international cycling campaigns which also boost the local cycling trend and related economic activities. 

Different from the bicycle industry, the yacht industry is totally another world. Although Taiwanese people may be unfamiliar with this industry, to our surprise, Taiwan is number six in the world yacht industry from 2003 to 2013. James Fwu, the speaker from Horizon Group, shared how they find target customers from yacht exhibitions all around the world, and how to analyze world economics from those small groups. James also shared his vision about the industry, under the background of a growing population and growing housing prices, he suggested that in the future we can buy a yacht instead of a house and create our own floating castle.


Besides all the topics above, we also had a field trip to Central News Agency in Taipei. Except knowing more about their history and current jobs, we learned how the Central News Agency cooperates with enterprises by providing them with media consultant services. It was a rare and meaningful opportunity for students to closely interact with the media.

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Event Summary

ACT Program in Taiwan

NSYSU ACT program—cultivating international business management talent!

The one of a kind ACT program of NSYSU is a cooperative program between the University of Victoria, Canada; Johannes Kepler Universitat at Linz, Austria and NSYSU.  Students from these three schools have classes together over 9 months in three countries; three months in each country. Currently they are at NSYSU.  平畑和真(Kazuma Hirahata)is a Japanese student from the IBMBA. He joined the ACT program this year and found it very challenging because students were forced to work with students from different places. In this way, different cultural backgrounds may cause splendid sparks which make students grow rapidly. The ACT program emphasizes cultural exchange; it gives students a lot of chances to give and take other cultures and thoughts.

NSYSU is the only university which has this unique program in Taiwan. Students from the IBMBA only need to pay credit fees in Taiwan but enjoy opportunities studying abroad. This is a great chance for students who have economic difficulties. Another Taiwanese student, Amanda, also chose the ACT program, although she had been to Germany in her college year. She wants to know more about the business classes from Europe, and get the experience of working with people from various backgrounds.
The design of the ACT program mainly focuses on district specialties and cross-continent management.  The learning mode of the ACT program uses cross-nation enterprise team learning: at NSYSU, the class focuses on the Chinese economy and trading; in Canada, the class puts more emphasis on the developing strategies of North American companies; in Austria, the course cooperates with local business. Students have to help solve real business cases and find solutions for the company.  The NSYSU IBMBA program is planning to make the ACT program into a bi-degree program, which means that students who join this program could have two master degrees after finishing all the courses.

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Media Report

Beach Cleanup Event at Cijin Island

NSYSU IBMBA and Re-think make the coast line of Southern Taiwan more beautiful.

The NSYSU IBMBA and Re-think held a beach cleaning event on Dec. 9th at Kaohsiung Cijin coast in the afternoon. There were around 200 people who showed up and cleaned the coast line together, people of different places and of different ages.

IBMBA 102 mentor professor, Cheng An-Shou took his wife and children to the event. Taiwan Fu Hsing ’s administration department manager, Tammy Tsai, and human resources chief manager, Jane Lin, took their colleagues to the beach to support the event.

Parents took their children to the beach and taught them it is our responsibility to protect the environment because we only have one earth. Some people once asked, “How do we clean the beach?”  There is so much trash out there, and it is hard to clean all of it. The founder of Re-think, Daniel Gruber said “The purpose of beach cleaning is not cleaning all of the trash but reminding people that we should pay attention to our environment.  Do not pollute our environment and stop using things that will harm the environment.

One European student from the IBMBA said “There are lots of trashes at some beach of Europe; he hopes that people there could do the same thing as we do here.”  Students not only learn business management but also learn how to be responsible to our environment at the same time. We need to protect the environment and make it last longer, so that our next generation could live more comfortably.

Daniel Gruber is the one who held the beach cleaning this time. Students from the IBMBA supported this event by promoting the event via Facebook and attracting more people to join. By doing this event, we saw IBMBA students showing their team spirit and creativity. People finished the meaningful event together in the beauty of sunset!

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Seeing the world in Horizon Yachts

The IBMBA Global Supply Chain students had a great visit to Horizon Yachts.

 

It was a very precious opportunity for students to visit the world class yacht manufacturer. Horizon Yachts was founded in 1987 in Kaohsiung, Taiwan. Because the founder is an engineer himself, he focuses on building safe and reliable yachts for customers. The founder’s belief in building the best and safest yachts makes “Horizon Yachts” one of the best yacht manufacturers in the world.

“Horizon Yachts” now mainly builds customized fancy yachts for high level customers. The company tries their best to meet every little request of customers. The great quality of “Horizon” has brought the company to the top of the yacht manufacturing field.

The IBMBA students also visited a newly built yacht on the visiting day. The yacht was so beautiful, no matter the interior, or the appearance. Students were all surprised that a yacht could be like a hotel on the ocean! The trip not only gave students a lot of new information but became a good memory of their school years. (By Helen)

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Exclusive Interview

Entrepreneur IB 99 Miki

An interview with Miki, the founder of Mila dog training academy.    Dec, 13th, 2013
1. Please briefly tell us your education and working background.

Miki finished her bachelor degree in the U.S. She was interested in dolphin training at first but for some reason she took her dog to a dog trainer training class in 2007. After that, she found that she was interested in becoming a dog trainer.  She believes that by training a dog well, the relationship between the dog and its master would improve. In this way, people will not throw their dogs away easily.

In 2010, Miki joined the IBMBA; by studying in the IBMBA program she learned not only business, but also used dog training in her graduate thesis. Miki is the founder of Corgi alliance in southern Taiwan. The organization is a platform for all people who raise Corgis.

2. When did you have the idea of setting up Mila dog training academy?

In March, 2013, Miki started to plan the opening of the dog training classes.
She thinks that a well-trained dog will be liked by people, in this way; there will be fewer stray dogs on the street.

3. Would you please introduce Mila dog training academy? Ex: The main services…

Currently Mila has three main courses for dogs, and the courses are divided into three parts.
Beginner—Basic behavior, diet, and how to take care of your dogs
Intermediate--- Training dogs’ stability and making them follow their masters’ orders
Advance---More stability training
Besides the above normal courses, Mila also offers special tricks and talent courses for dogs.
“Perfect dog course”—making your dog become a perfect dog is a course that lasts for six days.

4. Would you tell us the biggest difficulties you have encountered so far?

My parents were strongly against the idea of me having my own dog training business; they just could not understand why I would want to do this.
As time goes by, I try to make them understand that dog training is not only a job, but a business that could help make the environment better. They have gradually accepted my ideas.

5. Is there any official dog trainer license test in Taiwan?

Unfortunately there is no dog trainer license test in Taiwan but there is a Taiwan Animal Behavior Research Center (TABRC), which you may find a lot of information about dog training. There is another certificate called KCAI, it is a certificate based in England.

6. Do you have anything want to say to the people?

Although the dog training is not well-known in Taiwan so far, I believe that I am doing something meaningful for myself, and the society. I will keep letting people know the idea of dog training and how important it is for the people who own dogs. Also, I would like to emphasize that joining dog training courses with your dog can help improve the relationship between you and the dog. I hope everyone enjoys the training process, and has a good relationship with their lovely dogs!  (By Helen)

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International Exchange and Communication

The First Meet of NSYSU EMBA & IBMBA - The Christmas Banquet!             Dec, 14th, 2013

The school of management of NSYSU has a high reputation in Taiwan, especially the EMBA program. Many outstanding leaders of enterprise are students in the EMBA. The yearly Christmas banquet is one of the most important events of the EMBA program. The EMBA makes many efforts to make the event special and successful. The EMBA cooperated with a famous car brand and offered a test drive for the guests of the banquet, which was very creative and fascinating.

The EMBA invited IBMBA students to join the 2013 Christmas banquet for the very first time. The IBMBA was so surprised when they received the invitation. The IBMBA students were happy and thankful for the special opportunity to interact with EMBA students. But there is another point, the IBMBA needed to provide a performance to the banquet and impressed the audience! After intensive practice and effort for two weeks, the IBMBA students gave an energetic performance at the banquet.

IBMBA truly surprised EMBA and let them feel the passion and creativity of them. The banquet not only offers IBMBA students a chance to get to know their classmates well but shows the potential of IBMBA students. We believe that there are more and more opportunities for IBMBA and EMBA to have good cooperation in the future! (By Helen.)

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